Katy Perry Perfume

SET DESIGN AGENCY: CULT LDN+NY ROLE: CONCEPT, ART DIRECTION

I was asked to come up with Instagram posts for Katy Perry’s Perfume page. Colourful sets and quirky props were used to bring to life each fragrance’s personality whilst also capturing and conveying the joyful uniqueness of Katy Perry.

We added an extra element of playfulness by putting the fragrance bottles in various worlds from Katy’s music videos, giving the fans a chance to flaunt their knowledge (apparently, Katy herself gave the idea two thumbs up).

(Click on the picture to see on Instagram)