McMuffin
OOH/DOOH AGENCY: Leo Burnett London ROLE: CONCEPTION, ART DIRECTION
With a McDonald’s around every corner, breakfast is closer than you think
McCafe
RADIO AGENCY: Leo Burnett London ROLE: CONCEPTION
Hipster cafés are great if you’re looking for beard inspiration or motivational chalkboard menus telling you to ‘Grab life by the beans’. But what if all you want is a good, simple cup of coffee without the fuss?
Halloween
OOH/DOOH/SOCIAL/DIGITAL AGENCY: Leo Burnett London ROLE: CONCEPTION, ART DIRECTION
The Signature Collection
OOH/SOCIAL AGENCY: Leo Burnett London ROLE: CONCEPTION, ART DIRECTION
Student offer
OOH/DOOH AGENCY: Leo Burnett London ROLE: ART DIRECTION, design
McDonald's - Do you speak Gobblefunk?
TV/RADIO/SOCIAL
Most parents have fond memories of reading Roald Dahl’s imaginary stories as kids.
This campaign uses Roald Dahl’s own language ‘GobbleFunk', to communicate to parents that his books are back at McDonald’s for everyone to enjoy.
Directed by Luke Roulstone.